Investing in Growth
EIG combines strategic capital, operational expertise, and AI-enabled innovation to build scaleable eye care and consumer health businesses.
Building the Future of Eye care
EIG is a technology-enabled investment and operating platform focused on eye care, optical services, and consumer health.
We partner with established businesses and management teams to unlock growth through operational excellence, AI-enabled innovation, and scalable infrastructure.
Our ambition is to build the UK’s leading modern eye care platform focussed on patient care.

Our Approach

Invest.
We partner with high-potential businesses operating across eye care, optical services, and consumer health.
Our focus is on brand, scalable platforms, and long-term value creation.
Improve.
We unlock growth through operational excellence, technology-enabled infrastructure, and enhanced customer experience.
By modernising systems and supporting leadership teams, we help businesses scale efficiently and sustainably.


Innovate.
We leverage AI-enabled technology, data, and modern healthcare delivery models to build the next generation of consumer health platforms.
Innovation sits at the centre of how we improve outcomes, efficiency, and long-term growth.
Contact us
Grosvenor House
11 St Pauls Sq
Birmingham, West Midlands
B3 1RB
hello@eig.vc